Project: Brochure for the 1st European Conference on Childhood and Adolescence
Client: AIPA, ARPA, CIPA, IAAP, LIRPA
Art Direction, Graphic Design: Anna Ferro
#graphicdesign #brochure
The prestigious associations of analytical psychology AIPA, ARPA, CIPA, IAAP, LIRPA commissioned me to create a brochure for the 1st European Conference on Childhood and Adolescence. The challenge was to make this brochure an effective guide for participants, allowing them to navigate through the numerous events scheduled in different rooms, with a detailed and dense hourly program.
For this project, I worked carefully on creating gradients and using graphic elements, thus enriching the overall design of the brochure.
The key point was to ensure a clear and easy understanding of the event's dense program, so that participants could maximize their experience and participation.